American Idioms – Idiom Wizard Lists Over 5,500 Idioms & Slang Descriptions

Red ink

DEFINITION

A Business  is losing money. Accountants have a black column for assets and a red column for debts, so to be in the red shows debts are larger than profit. (Compare to In the hole or  Under the hammer.)

In the last year, his business was bleeding red ink everywhere.”

 

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